Robinhood: A Rising FinTech Star in North America

Bringing Stock Trading to the People

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With 13 million users, Robinhood is a popular trading application where people can invest in stocks, ETFs, and options without any fees. It is developed by Robinhood Markets, Inc, one of the most successful tech startups on Wall Street which is expecting to go public in early 2021.

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Data Sharing:

Oneof thekeyselling pointsof Robinhood is that the users do not have to pay any commission feesto trade. Therefore,Robinhood Inc.has alternative ways to make money – selling data to financial companies. It was reported that the California-based trading platform charges large investment firmsincludingCitadel Securities, Virtu, G1 Execution Services, Wolverine and Two Sigma to access real-time information about which stocks Robinhood’s users are buying and selling [2].

In this way, the large investment companiescanresearch the investing behavior of the retailing customers, and they could come up with solutions to profit from the financial markets. This leads to a conflict of interest.On one hand, Robinhood promotes that it is helping the retailing investors to gain from the financial markets; on the other hand, it is helping the institutional investorsby informing them ofhow the retailers are investingin order toprofit fromthe information.

Restricted Trading:

OnJanuary 28th, 2021,Robinhood Market Inc. restricted users from buying shares of companies including GameStop Corp. (GME), AMC Entertainment Holdings Inc (AMC), and BlackBerry Limited (BB). After the trading halt, some users speculated that Wall Street hedge funds prompted the trading app’s decision [2].

Though the CEO of the Robinhood Market Inc. Vlad Tenev denied the statement and saidthat the decision“was entirely about market dynamics andclearinghousedeposit requirement, as per regulation,”people still doubt his wordsdue toRobinhood’s relation with Citadel and similar companies [1].

Conclusion

Although Robinhood is depicted as a controversial app that collects user data and profits from sharing the data with large investment companies, it opensa straightforward wayfor retailers to trade conveniently.When determining which method to use fortrading, it is highly recommended that users conduct research into which permissions they allow applications to gain. There are multiple optionsfor trading, such as using banking institutions, howeveras welearned, dataprotection isnot guaranteed. The term ‘buyer beware’ is atremendouslyimportant aspect to consider, especially when deciding whichinstitutionyou allow access to your finances.

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[1] Aten, J. (2021, January 28). Robinhood is the Facebook of INVESTING. you're the data, not the customer. Retrieved February 18, 2021, from

[2] Douglas MacMillan, Y. (2021, January 30). Robinhood and citadel's relationship comes into focus as Washington vows to examine Stock-market moves. Retrieved February 18, 2021, from