Mass email and anti-spam law and guidelines

Canadian anti-spam law

  • Takes effect July 1, 2014
  • Applies to Commercial Electronic Messages (CEM): “A commercial electronic message is any electronic message that encourages participation in a commercial activity, regardless of whether there is an expectation of profit.â€

Requirements for CEMs under the law

Some of the requirements are common sense, and you may be able to follow them even though your message is not a CEM. 

They are required if your message is considered a commercial electronic message.

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