A company that uses smartphone technology to improve vision care in India was among the big winners at a pitch competition designed to elicit big ideas in health and well-being.
, a for-profit vision-care company, won mentorship and a market validation canvas from the Accelerator Centre at the inauguralBig Ideas Challenge for Health and Wellbeingat the University of ݮƵ this week. It uses smartphone technology and proprietary hardware to provide much-needed vision assessment in India with just two pictures.
From left to right: Tania Del Matto with winners Rachel Thompson (Marlena), Tina Chan (PASS Kit), Tara McNicholl (Heart Helpers), Benny Hua (Node), along withKarla Boluk, Assistant Professor in Applied Health Sciences
TaniaDelMattoof St. Paul'sGreenHouse, RachelFriesenofEyeCheck and Andrew Jackson of the AcceleratorCentre.
The other winning pitches consisted of ways to address mental health issues among students, heart-friendly meal delivery and meaningful leisure for older adults, and support for breast cancer survivors. They each received the grand prize of a term’s stay inSt. Paul’s GreenHouse, the first and only live-in campus-linked accelerator in Canada focused on social innovation and entrepreneurship.
“The Big Ideas Challenge for Health and Wellbeing was intended to encourage undergraduate students to develop innovative interventions, for which the primary purpose is to improve the quality of life of individuals or communities,” said Tania Del Matto, director of GreenHouse.
About the winners:
- Marlena– Committed to meaningful leisure for older adults of all abilities by creating books to meet the needs of older adults with Alzheimer’s, dementia, and other conditions.
- Panic, Anxiety, & Stress, Support (PASS) kit– A first aid kit for mental health and wellbeing to address the increasing incidence of mental health issues among students.
- Heart Helpers– A non-profit, heart-healthy meal delivery program that offers older adults at risk or living with cardiovascular disease a simple, inexpensive way to reduce their risk factors by modifying their diet.
- Node– Offering smart, beautifully designed, custom-fit compression sleeves for breast cancer survivors suffering from lymphedema.
RBC was an event sponsor, with support from Communitech’s ASCent program and the Accelerator Centre. The Faculty of Applied Health Sciences is hosting the program in partnership with St. Paul’s GreenHouse.